Embracing Headwinds.

Adapting to Grow.

Publishing

With the basic premise still being “content is king”, the publishing industry is facing new frontiers where print is on decline and competition in creation of content is coming from all quarters; blogs, news feeds, et. al.

On the B2B publishing side, Asentech has assisted traditional and established publishing companies to adopt to this fluid eco-system with appropriate digital transformation strategies, across the varied industry verticals

Asentech has proven experience across licensed and open source Content Management Systems (Drupal, WordPress, DotNETNuke, Kentico), Lead and Audience Management System, Ad Management Systems (DFP, AdTech, OpenX), Analytics Systems (Google Analytics, Omniture, WebTrends). We have delivered projects on a Service Oriented Architecture (SOA) framework across web and mobile applications.

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